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21 Psychology-Driven Email Subject Line Tricks To Boost Your Open Rate

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21 Psychology-Driven Email Subject Line Tricks To Boost Your Open Rate

$14

Confession: I used to struggle with low open rates.

No matter how hard I worked on my newsletter's content, I just couldn't get that number up.

I spent months tearing my hair out, just hoping things would change.

Then - something clicked.

My open rates picked up and stayed up.

Right now, it's hovering around the 52% mark on average.

That's an industry-leading open rate.

Sure, removing inactive users from the email list definitely helped.

But the biggest difference came from testing dozens of psychology-driven email subject line styles and formats.

I've condensed all of it into a handy PDF.

In this cheat sheet, you'll get 21 email subject line tricks to test out yourself.

Each one inspired by a different psychological effect or bias.

No matter what niche you're in, you'll come out with a tonne of ideas for increasing your own open rate.

If you're interested, get yours today!

Dil, from The Pen Pivot

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30-day money back guarantee

No-questions-asked refunds are available within 14 days of receiving the video if you don’t find it helpful for improving your headlines/hooks. Refund requests made after 14 days (but within 30 days) are considered on a case-by-case basis.

Last updated Jan 9, 2025